Friday, July 30, 2010

Learn to make money blogging

There are two major types of business models that
entrepreneurs use to make money blogging. The first
and most common way to turn a blog into a profit
making machine is to sell advertising to different
companies and brands who want to reach that blog's
readers. The second kind of money making blog is one
that helps a single brand improve its image by creating
positive associations between the blog and the product
in the mind of consumers. Both kinds of blogs can
make a lot of money, especially if the creator has a keen
mind for marketing.

If you are blogging with the goal of selling advertising,
there are two basic ways that you can go about
recruiting sponsors who want to put ads on your site;
you can let someone else do all of the legwork, or you
can do the work yourself and keep all of the revenue.
Within the first group, many people make money
blogging by selling space through Google's AdSense
program. The advantages of this program are numerous,
as it requires very little effort on the part of the blogger
or webmaster to begin raking in profits. However, most
people discover that they make less money through this
method than they had hoped that their blog would earn.

Selling advertising directly to companies who want to
put banner ads or sponsored links on your blog can take
quite a bit of time, but it is often fairly lucrative. If you
have a lot of contacts in industries that are related to the
topic of your blog, you may want to try to go this route.
People who have a strong background in sales and are
experienced at pitching proposals can make quite a bit
of money by renting blog space to interested companies.
The most serious problem with this model is that you
often have to build quite a sizable readership before you
can attract advertisers, which can mean that you have to
do several months of work before you start to make
money blogging.

As blogging becomes a more and more lucrative
business, a lot of established companies are considering
how they can get into the action. One way that
companies are capitalizing on the blog movement is by
having blogs that provide a kind of friendly face for
their corporation. Often, a company will employ an
established blogger to create a weblog designed
specifically to appeal to that company's customers and
to create positive associations with the brand in
consumers' minds. More than one writer who never
even dreamed that he or she could make money
blogging has been approached by a company and
offered quite a pretty penny for this kind of gig.


(Word count 458)

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Wednesday, July 28, 2010

Mobile blogging

Mobile blogging is an exciting phenomenon that is
sweeping the blogosphere. One of the reasons why a lot
of bloggers are attracted to the medium of blogging in
the first place is that they enjoy being able to make
frequent updates and posts that keep all of their visitors
up to speed with current situations. Mobile blogs, or
"moblogs," take this to the extreme by allowing users to
post things literally as they happen. This new wave of
moblogs and mobloggers keep web surfers up to date
with good and bad events of importance as they occur
all over the world, helping to make international
communication faster and more accurate.

Many people feel that the limitations of blogging have a
lot to do with geography. After all, there is only so
current that a blog can be when you need to run home
and boot up in order to update it. However, mobile
blogging marks the beginning of an thrilling new era
when web-based communication can happen
spontaneously from any location. Moblogging devices
mean that there is almost nowhere on the planet that
remains off-limits for bloggers.

Mobile blogging is still in its infancy because the
technology that makes it possible has only recently hit
the global market. The first moblog technology became
available over a decade ago, but it is only the past two
or three years that mobile web devices have become
user-friendly enough to appeal to most consumers. As
camera phones and other mobile technology become
more popular, more and more bloggers are getting away
from their desks and are hitting the streets. Moblogging
is becoming much more widespread that it was even a
few months ago, and mobloggers are quickly attracting
a lot of attention with the blogging community. It is not
yet clear whether moblogs will become the dominant
kinds of blogs in the years to come, but the current
trend seems to imply that moblogs are here to stay.

Mobile devices make it possible to blog from the sites
where current events are unfolding, which is one of the
reasons why mobile blogging has so much thrilling
potential to revolutionize the blogosphere. A moblogger
with a camera phone can post blog entries from, say, the
foot of the podium at a presidential speech, or from the
stands during the final moments of the world series.
This enables bloggers to experience the same real time
thrills that live television coverage provides, but in a
more democratic medium. The combination of mobility
and individual control that moblogging provides
certainly places mobloggers on the cutting edge of
today's communications technology, and it is hard to
imagine that the number and prestige of moblogs will
not continue to grow in the coming years.

(Word count 462)

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Tuesday, July 27, 2010

Professional blogging

Professional blogging is a very new idea with a lot of
potential for entrepreneurs who have insight, drive, and
a basic understanding of today's innovative web
technology. The ranks of so-called pro bloggers are still
quite small, and there are very few people who make
their living entirely off of their blogs. However, every
day there are more and more people who have managed
to turn their weblogs into cash cows that supplement
their income. The number of pro bloggers is growing by
leaps and bounds, but it is difficult to say whether this
trend will continue.

Many bloggers dream of entering the sphere of
professional blogging. There are very few people who
happily devote an hour or more each day to their blog
without at least occasionally wishing that they could
earn some kind of financial reward for all of their work.
Several models exist for making money with a blog, the
most popular being to sell advertising space through
Google's AdSense program or directly to a company
that wishes to reach the demographic that your blog
appeals to. However, there are very few people indeed
who can make a comfortable living just by selling space
on their blog sidebars.

A lot of the people who read weblogs are bloggers
themselves, in part because of the fact that the people
who use blogging technology on a daily basis are most
likely to be interested in what other writers are doing
with the medium. This fact begins to explain why the
people who succeed in the world of professional
blogging are mostly people who have devoted
themselves almost entirely to learning about, talking
about, and writing about blogging. More than any other
topic, pro bloggers turn their attention to the
phenomenon of blogging itself. A lot of pro bloggers
make the topic of blogging the stunningly self-reflexive
ongoing focus of their blogs.

Of course, professional blogging is destined to become
much more complicated in the future than it is today. In
the current moment, pro bloggers who attract the largest
audiences and make the most money are mostly
concerned with investigating the blogging movement
and with offering advice to amateur bloggers. However,
as the kinds of people who regularly read blogs
changes, and the demographics of bloggers expand and
diversify as blogging software becomes more user
friendly, it is very likely indeed that the world of pro
blogging will begin to reflect these changes. Indeed, it
is very difficult to predict exactly what kinds of blogs
will be reaping the greatest financial rewards five or ten
years down the road. The world of pro blogging is one
of constant change and flux, which is part of what
makes it so exciting.

(Word count 458)

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Monday, July 26, 2010

Blog Design

Blogs have increased popularity over this past months. Many people have started to create their personal blogs to express their thoughts and feelings. Internet companies have also started their blogs to inform consumers on the latest product news and reviews.

Because of this, blogs are also being used as internet marketing media. Before, internet marketing is done by placing banners and links on popular websites, such as news and information sites. Links were also included on newsletters and marketing letters sent to the members of their mailing lists.

Many people spend time reading blogs. People read their friend's blogs, their favorite author's blogs, blogs on topics that they are interested in, and blogs on product reviews. With the increasing popularity of blogging, it is even feared that people rely on blogs to get the latest news.

While getting news reports from blogs isn't reliable, some people look for product reviews through blogs. In some cases, this is more dependable. While it is true that some media persons are being paid to write good reviews about a certain product, blog writers write about their actual experiences on products and services from a company.

Since there are many people who read and start their own blogs, blogs are a good medium to market a product. With the increasing blog traffic means increase in product sales.

Blog traffic can be increased by joining affiliate programs and sites, which will list your blog under a certain search category or name. You can also have your blog advertised in popular websites. This, however, will cost some money and is not advisable if you have just started blogging.

A writer who has just launched his/her blog will want as much traffic as possible to increase advertisements on the site. Also, some advertisers pay every time their link is clicked or the page that has their link is viewed.

When you have increased traffic on your blog, you should try to keep you visitors coming back and recommending your blog to friends and colleagues.

This can be done by having informative or amusing content and good blog layout and design. You may develop your blog's content or you can also acquire the services of a web content writer to provide you with the blog articles.

The blog's layout and design also plays a big role. While most of the companies offering free blog hosting offer pre-selected templates, there are also some that allows customization that if you utilize this feature correctly can increase your blog's traffic.

Here are a few tips to make your blog stand out from the millions of blogs out there that have standard designs.

* Customize the banner

The banner usually has the most generic designs that are common to the blogs from a blogging company or service.

You can personalize this banner by having a graphic with the dimensions of the banner. You can also edit the graphic so that it will also include the title of your blog.

In this case, you can create your own graphic or you can purchase professional looking graphics online for less than $10.

* Personalizing photos

Of course, most of the photos that you will be posting will be your own. However, if you don't customize the photos before posting them, you may miss maximizing the enhancing benefits graphics can add to the page. Adding photo borders can help the photo stand out from the page.

It can also add to the design of your blog. You can choose a standard border or you can also create your own border which can be associated with your blog's templates.

* Add a favicon

Don't you think sites with icons on the address bar before the website's URL are cool? Many people do. These favicons add a professional look to the URL. These easy to do using photo or graphic editing softwares.

* Check out blog templates, layouts, backgrounds, textures and skins from sites

There are sites that offer free blog templates, layouts, backgrounds, textures and skins. You can make use of these so your blog will not look generic like most of the blogs hosted by the service provider.

* Include RSS feeds

This is a cool way to inform people with newsreaders about your blog headlines. Tutorials on RSS feeds are available on the internet.

* Audio makes your blog more personal

Not only does audio personalizes the blog; it can also keep your visitors coming back. You can try having streaming radio stations, mp3 file or playlists loading with your blog.

* Advertisements

If you have signed-up with Google Ad-Sense, which I am sure you would like to do, make sure that the ads are conveniently placed that these will not hinder your readers' ease in accessing the information on your blog.

Try using these tips and you can definitely increase and retain traffic on your blog.

Friday, July 23, 2010

Problogging

A weblog (or simply blog) is a website that 'publishes' or features articles (which are called 'blog posts', 'posts', or 'entries'), written by an individual or a group that make use of any or a combination of the following:

· Straight texts
· Photographs or images (photoblog)
· Video (videoblog)
· Audio files (audioblog)
· Hyperlinks

Usually presented and arranged in reverse chronological order, blogs are essentially used for the following purposes:

· Online journal or a web diary
· Content managament system
· Online publishing platform

A typical blog has the following components:

· Post date -the date and time of the blog entry

· Category - the category that the blog belongs to

· Title - the title of the blog

· Main body - the main content of the blog

· RSS and trackback - links the blog back from other sites

· Comments - commentaries that are added by readers

· Permalinks - the URL of the full article

· Other optional items - calendar, archives, blogrolls, and add-ons or plug-ins

A blog can also have a footer, usually found at the bottom of the blog, that shows the post date, the author, the category, and the 'stats' (the nubmer of comments or trackbacks).

There are numerous types of blogs. Some of them are the following:

1. Political blog - on news, politics, activism, and other issue based blogs (such as campaigning).

2. Personal blog - also known as online diary that may include an individual's day-to-day experience, complaints, poems, and illicit thoughts, and communications between friends.

3. Topical blog - with focus either on a particular niche (function or position) that is usually technical in nature or a local information.

4. Health blog - on specific health issues. Medical blog is a major category of health blog that features medical news from health care professionals and/or actual patient cases.

5. Literary blog - also known as litblog.

6. Travel blog - with focus on a traveler's stories on a particular journey.

7. Research blog - on academic issues such as research notes.

8. Legal blog - on law (technical areas) and legal affairs; also known as 'blawgs'.

9. Media blog - focus on falsehoods or inconsistencies in mass media; usually exclusive for a newspaper or a television network.

10. Religious blog - on religious topics

11. Educational blog - on educational applications, usually written by students and teachers.

12. Collaborative or collective blog - a specific topic written by a group of people.

13. Directory blog - contains a collection of numerous web sites.

14. Business blog - used by entrepreneurs and corporate employees to promote their businesses or talk about their work.

15. Personification blog - focus on non-human being or objects (such as dogs).

16. Spam blogs - used for promoting affiliated websites; also known as 'splogs'.

Blogging is typically done on a regular (almost daily) basis. The term "blogging" refers to the act of authoring, maintaining, or adding an article to an existing blog, while the term "blogger" refers to a person or a group who keeps a blog.

Today, more than 3 million blogs can be found in the Internet. This figure is continuously growing, as the availability of various blog software, tools, and other applications make it easier for just about anyone to update or maintain the blog (even those with little or no technical background). Because of this trend, bloggers can now be categorized into 4 main types:

· Personal bloggers - people who focus on a diary or on any topic that an individual feels strongly about.

· Business bloggers - people who focus on promoting products and services.

· Organizational bloggers - people who focus on internal or external communication in an organization or a community.

· Professional bloggers - people who are hired or paid to do blogging.

Problogging (professional blogging) refers to blogging for a profit. Probloggers (professional bloggers) are people who make money from blogging (as an individual blog publisher or a hired blogger).

Below are just some of the many money-making opportunities for probloggers:

· Advertising programs
· RSS advertising
· Sponsorship
· Affiliate Programs
· Digital assets
· Blog network writing gigs
· Business blog writing gigs
· Non blogging writing gigs
· Donations
· Flipping blogs
· Merchandising
· Consulting and speaking

The following are a few things that you need to consider if you want to be successful in problogging:

1. Be patient. Problogging requires a lot of time and effort, not to mention a long-term vision.

2. Know your audience. Targeting a specific audience or group is a key to building a readership.

3. Be an 'expert'. Focus on a specific niche topic and strive to be the "go-to" blogger on that topic.

4. Diversify. Experiment with various add and affiliate programs that enable you to make money online (aside from blogging).

5. Do not bore your readers. Focus on the layout. White spaces, line spacings, and bigger fonts make a blog welcoming to read.

Certainly, it is possible to earn money from blogs. One just needs to take risks, the passion, and the right attitude in order to be a successful problogger.

Thursday, July 22, 2010

Corporate Blogging Tips

Blogs are massive resources of information from both
inside and outside companies. Businessmen survive the
world of blogging because they know how and where to
dig information while protecting their own secrets.
Although blogging can be risky world for businesses,
there are several helpful tips that can help bring
success to corporate blogging.

The Important of Training

It is important to make sure the members of the
communications team. In the past, this team was
composed of a small group. However, with the advent of
blogging, everyone who blogs at the company is
spreading a specific message about the company. People
who handle the blogging for the company must be
trained to avoid any spill of unnecessary information.

If by accident, important information regarding the
company has been disclosed, this can put the company
under the watchful eyes of the regulators. More so,
inappropriate leaks can provide competitors with
leverage and may lead to embarrassing revelations
about the inner workings of the company and its staff.

Although the usual action to be taken is to restrict
employees from blogging, this can be a shortsighted
decision. Bloggers from within the company can easily
relate and make contact with potential clients and
even enhance the brand of the company.

The Fake Blogs

Several, if not all, companies are eager to establish
one-on-one links with their consumers, though they are
often hesitant to venture in the world of blogging. As
a result, they set up fake blogs. Fake blogs are those
that are created by marketing departments of the
company in order to promote a product, brand or
service using a fake name or character.

These kinds of blogs are risky since several bloggers
who are passionate about what they do view them as an
insult to the blogging community and no one can deny
the fact that these blogs are very visible to the
public.

Although there are no rules prohibiting a company from
making pseudo-blogs, the subject of creating one is
always welcome. Always keep in mind that you can
choose to create fake blogs but remember all the risks
involved.

Blog Tracking

Tracking blogs is one of the easiest and most
important tips to remember. Firstly, the company can
look around online and search for the most influential
blogger who writes about their products or services.
Remember to read the blogger’s updates everyday and
perform an automated tracking of discussions.

Tracking blogs is important because even those
postings from small-time bloggers can be selected by
search engines, strengthened by a well-known blogger
and ultimately hit the mainstream.

The Public Relations

Blogs have the ability to break down barriers between
the company and its customers. It is important for
businesses to take that into consideration and adjust.
There are several companies that start blog in order
to attain customer loyalty and address the customers’
concerns and comments. Relating to the customers is a
vital factor in the survival of a business. Knowing
what the customers think about the products or
services can help enhance the company’s services.

The Company’s Secrets

Take into consideration one secret or secrets that you
have kept at your company. Be it a list of projects
for the following year or information about scandalous
activities, there are several things that you must
learn no to leak to your competitors.

In blogging, there is a certainty that you must
rethink about something that you are trying to avoid,
for that fact that other companies are increasingly
sharing information to win new partners and generate
new ideas. Although this does not mean that they are
not keeping any secrets from you or that you must not
keep any from them, it is important to reevaluate
whether you can gain more out of sharing details than
keep them to yourself.

Tuesday, July 20, 2010

Blogging about the news

Blogging news stories as they unfold is one of the most
exciting and controversial applications of technology
that bloggers have discovered. One thing that makes the
blogosphere so active is the fact that it is possible to
update a blog instantaneously, so the news on blogs
tends to be more current than the news in the paper, or
on television. Unlike news delivered by these other
media, news that appears on blogs does not have to
travel through a series of editors and administrators
before it reaches the public eye. This has some
advantages, and some distinct disadvantages.

One of the most notable cases of news hitting a blog
before appearing in other media took place in July 2005
when terrorism struck London. As passengers were
evacuated from a subway car near an explosion, one
man took several photographs of the scene with his
cellular phone, and within an hour these images were
posted online. First-person accounts of the catastrophe
began appearing on blogs soon after these photos
appeared, and people all over the world learned about
the events in London by reading the words and seeing
the photos posted by bloggers.

The fact that these stories and images were being spread
directly by individuals operating without the added
filter of a reporter helped to make the crisis feel very
immediate to people across the globe. When it comes to
blogging, news often appears in a very personal context.
This has the potential to be the beginning of an exciting
new era of reporting, one that takes "New Journalism"
to it's logical next step by putting the power to shape
how the news is written and read directly into the hands
of the public.

Many bloggers and cultural commentators who are
champions of the weblog movement feel that this
growing trend of individuals who getting their news
from blogs is a good thing, because it makes the flow of
information more democratic. By decentralizing the
control of news, blogs allow more voices to enter the
field of debate about important current events.
However, many people are adamantly opposed to the
use of blogs as news outlets, and there are plenty of
good arguments on this side of the debate. Unlike
newspapers or television stations, few blogs have fact-
checkers, and there is little attention paid to journalistic
accountability on many blogs. This can lead to the rapid
spread of misinformation, and more than one falsehood
has taken the blogosphere by storm. The questions
about whether blogging news as it happens is ethical or
not are very complicated, but no matter where you stand
on the topic of current events blogs you are almost sure
to agree that this movement has the potential to
revolutionize how modern people get their news.

(Word count 465)

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Saturday, July 17, 2010

Money is just a click away

If you already spend a fair amount of time blogging,
money may come to you literally as soon as you ask for
it. Once you have an established blog with a regular
readership, it is easy to turn a profit through advertising.
By hosting sponsored links or banners, you can see
income from your hobby almost overnight. Even if you
did not start your blog intending to turn a profit, making
supplementary income from your blog may be easier
than you think.

Of course, even for people who have spent months or
years blogging, money from advertising revenue may
not add up to a large sum. The amount of money that
you can make as a blogger depends on a lot of different
factors, but perhaps the most important element of the
equation is the topic of your blog. If your blog is on a
subject that appeals to a demographic that advertisers
have a strong desire to reach, you will be more likely to
be able to turn a large profit on your blog than if your
blog is on a fairly obscure subject that does not draw
the kind of audience that advertisers need to appeal to.
Of course, the only way to find out where you fall on
this spectrum is to try hosting some ads. If you are
already blogging, you have nothing to lose.

(Word count 241)

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Thursday, July 15, 2010

5 reasons to blog

Blogging is a concept that started in late 90s. It used to be a way to comment an existing webpage, an opportunity for visitors and readers to react or voice out one’s opinion on the said page. What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun. As it continues to move forward, online advertising has tapped into the blog’s potential. Here are 5 reasons why you should use blogging as an Internet marketing tool.

1.Blogging is simple. The simplest way to get your piece on the net is through blogging. No skills are necessary… an average adult can read and type, or at least click a mouse. It’s like having a virtual piece of paper and you just write your ideas, experiences, new products, and hope that the truth behind your articles comes out and entice your reader to also try your product. If you have a PC and an Internet connection (who doesn’t?) then you can blog and advertise.

2. Blogging is authentic. In this day and age where advertising saturate our lives, we question the credibility of promoters’ claims. However, in blogs, real people share their real-life experiences, unscathed by paid advertising. Reading blogs about first-hand product use is like talking to people about their first-hand experience. You definitely want to buy a tried and tested product.

3. Blogging is free. Because blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to augment current marketing tools and thus offer it for free. Any opportunity for free webtime is definitely a bonus especially to businesses that are starting up. Needless to say, paid blog pages can generate more income for your seriously growing business.

4. Blogging builds credibility. As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs. As such, you become an expert on it; as a consequence, more readers visit your site and more bloggers link to your blogs. As companies and professional organizations notice the growth of your readership base, they may soon get in touch with you for advertising on your blog page, or make you an affiliate, which pays for every referral generated from your blog site.

5. Blogging builds your market. Unless you are a Hollywood star, chances are, only your Mom reads your posts. Mom has a lot of friends, so she lets her friends know how interesting your blog site is. But you need not depend on Mom to increase your readership base. Look into the following ways to build your market through blogging:

-By using your e-mail. Today, blogging is overcoming the e-mail’s popularity in quickly and effectively reaching and expanding a market. In this age of speed and quick access, logging in and downloading e-mail is simply taking longer than clicking into a blog site. Let them explore your site by using a short e-mail message as teaser to your blog site. If your e-mail is on an entirely different subject, use your e-mail signature to give a link to the site.

-By using subscription. An easy way to get your readers e-mail is to give them an opportunity to subscribe to your blogsite. Keep some exclusive information for your subscribers to entice readers to subscribe and give their e-mail address. Just be responsible in using their e-mail address, as the last thing you want is a comment on your blog that you are a spammer.

-By understanding your readers. Conduct a simple survey for your readers to understand their profile and advertising preferences. Ask consumers to give you feedback on a post, an ad link, or a trial that you shared. In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview.

-By joining a blog network –A network of blogs maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc. Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject. Clearly, more bloggers are better than one.

-By using RSS. RSS is the fastest growing technology on the Internet today. As such, having RSS feeds to your blog is definitely another means of generating awareness for your readership base. Having a variety of feeds can add interest to your blog site.

Give your business a boost by effectively using blogging as an Internet marketing tool.

Tuesday, July 13, 2010

Teens blogging

Every day, blogs are created by people of all ages and
from all walks of life, but when it comes to blogging,
teen writers are truly on the cutting edge of the
movement. Because today's teenagers are the first
generation of people to have grown up using the
internet at every stage of their development, many
adolescents have a seemingly innate sense of how to use
web technology to express their innermost thoughts and
ideas. Older writers often experience a kind of learning
curve when they begin to blog, but many young people
find that using a word processor and blogging software
feels more natural and direct a mode of communication
than writing in a diary ever could.

One of the reasons why blogs have undergone a kind of
explosion in the teen community and are growing by
leaps and bounds is the fact that they provide a unique
mixture of visibility and anonymity. A teenager can
invite friends and peers to read his or her blog with a
simple email, thereby winning attention or possibly
even praise. Of course, with visibility usually comes the
possibility of embarrassment, but the fact that it is
possible to blog anonymously with an invented handle
or nickname negates a lot of the potential for
humiliation. Many a blogging teen lives in fear that a
parent or guardian will discover his or her blog, but by
publishing under an alias a teenager can spill his or her
secrets without fear of being traced.

Outside the world of blogging, teen writers often have
very limited opportunities to be published. Magazines
and journals are often reticent to publish young writers
who may not have as much credibility as older writers
with a lot of experience and extensive credits to their
names. This can discourage adolescents from writing or
from seeking chances to publish their work. By
blogging, young people can begin to gain a following of
readers without first having to win the attention and
support of an editor or publisher who may not be very
interested in teenaged authors.

Between the fact that blogs provide young people with a
chance to exercise their impressive technical aptitude,
to gain visibility without compromising privacy, and to
build a readership for their writing without having to
jump through the traditional hoops of the publishing
industry, it is little wonder that are so many teenagers
with blogs. For some teenagers, blogging is even a very
social endeavor that allows them to meet people with
similar interests from all over the world. Many a
blogging teen has discovered that having a weblog on
the internet is a great way to explore self-expression
and, often, to win positive feedback from new friends.

(Word count 453)

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Monday, July 12, 2010

Business owners blogs

If you run a small company, you may find that the world
of blogging for business owners is a world that you
want to be a part of. Blogging is a great way to get the
word out to consumers about your product or service,
and it can even be useful for inspiring employee loyalty
and helping you keep your workers at peak morale. If
you are looking for a way to take your business to the
next level, consider what starting a blog might be able
to do for you.

Blogging for business owners has a lot in common with
all other types of blogging, but it has its own unique
pitfalls and strengths. The key to having a successful
blog as a business owner is keeping your goals clear
and concrete at every step of your blogging adventure. It
can be all to easy to get sidetracked, especially if you
are just learning about the exciting possibilities of
blogging technology, but if you want your blog to
succeed you need to stay focused. Write up a plan for
how often you will update, how you will promote your
blog and retain readers, whether you will feature
photographs or video, and other aspects of your blog,
and then stick to it with the same kind of determination
that you used when you built your company.

(Word count 230)

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Saturday, July 10, 2010

More than a great idea

Because there are so many blogs and web sites about
blogs on the internet, it can be tough to distinguish your
blogging web site from all of the others. Whether you
are starting up a new web site aimed at bloggers or
whether you are looking to make your existing blogging
site more distinctive, the key to building and
maintaining a site that will capture the interest and
attention of the blogging community is finding your
niche. If you can fill a unique need in a way that no
other web site does, you'll be able to build a lasting
readership among web surfers. Once you have
discovered a niche, you will still have a lot to do, but
finding your place in the blogosphere is the place to
begin.

Every great blogging web site starts with a great idea,
and you can't build a successful site that will last
without one. There are many great sites aimed at
today's bloggers, and competition for the attention of
this growing demographic is fierce. To make your
blogging web site stand out from the pack, you will
need to offer something that no other site is currently
offering, or you will need to do the same thing that an
already popular site does but in a more impressive or
valuable way.

One way to discover an ideal model for your blogging
web site is to look at the sites that have successfully
captured a blogging audience already to determine if
you can appropriate some of their strategies to help
realize your vision. Of course, you will also need to add
a unique flair to your project in order to stand apart
from your competition. Many people agree that the web
sites that do the best in today's market are the sites that
have the most personality. The fiercely individual
surfers who are bloggers are a demographic that
responds especially strongly to personality, so consider
how you can give your site a unique and attractive
feeling by lending your own voice and sensibility to
your site's design and content.

Once you have a great idea for your site, have
pinpointed a special niche that you are well equipped to
fill, and have infused the site with personality, the next
step is figuring out how to get the word out to bloggers.
In the long run, a great idea just isn't enough to propel
your blogging web site to success. You will need to
draft a smart and realistic marketing plan in order to
draw readers to your site. Once you hook a blogger,
your great content will keep them coming back, but it is
vital to get that first glance or your site won't have a
chance to shine.

(Word count 468)

PPPPP

Friday, July 9, 2010

Blogging for profit

Many people dream of blogging for profit, and this goal
is not far beyond the reach of someone with average
intelligence, a willingness to work hard, and a basic
grasp of blogging technology. However, very few
people manage to reap the profits they want from their
blog. Most people who attempt to make money with
their blogs do not succeed for two reasons. Often,
bloggers have unrealistic expectations of how fast their
readership will grow and how much money they will
make, and when these expectations are not met the
disappointment can crush the desire to continue
blogging. The other trap that many bloggers fall into
has to do with lack of planning. If you want to turn a
profit as a blogger, the key to success is to make a
realistic plan and stick with it.

To succeed at blogging for profit, the main thing that
you will need is a large readership. The higher your
traffic, the more advertisers will agree to pay you.
However, cultivating the regular visitors that you will
need in order to make a profit isnt easy. As more and
more blogs appear each day, having a great idea or a
wonderful writing style is no longer enough to get
attention. You need to be able to market your blog
effectively.

Too many bloggers spend all of their time writing posts
and almost no time marketing their project. To be
certain, updating as often as you can is a great way to
keep your blog high on blogrolls and high in blog
search engines like technorati, and once your readers
know that you update frequently they will return to your
site on a regular basis. However, it does not matter how
often you update if nobody is reading your page, so dont
skimp on the time that you spend drawing visitors to
your site. To make your dreams of blogging for profit a
reality, try decreasing your number of posts and using
some of that time to draw new visitors by setting up
link exchanges with other bloggers, making contacts in
the blog community, and following other established
modes of winning traffic.

Of course, even if you are a marketing genius or have a
really great idea for a blog, success is not going to
happen overnight. Building the kind of readership that
blogging for profit requires takes time, and in all
likelihood it will be at least several months before you
are able to turn much of a profit. Try to stay committed
to your blogging project during this initial rough period.
To stay motivated, set goals for how often you will
update and how many readers you want to attract, and
then reward yourself for sticking with your plan.

(Word count 466)

PPPPP

Tuesday, July 6, 2010

Free blogging web sites

For first time bloggers, a free blogging web site is a
great way to get started in the blogosphere. Popular
blogging web sites like blogger and eponym allow users
to set up and host a blog without paying any fees at all.
This encourages people to start blogging, because the
fact that one of these sites can provide you with all of
the tools that you need to get your blog up and running
without spending any money means that you have
nothing to lose by starting a blog. The fact that it is so
easy to find a way to blog for free is one of the reasons
why so many people who have never had any other kind
of web presence before find themselves drawn to
blogging.

By signing up with a free blogging web site, you may
find it easier to get listed in search engines that you
would if you were starting your own blog from scratch.
For example, google runs the free blog hosting site
blogspot and crawls its pages very often looking for
updates, so if you have your site hosted by blogspot you
are almost guaranteed to be listed on google's blog
search engine. This easy access to search engines can
take some of the work out of promoting your blog, and
can help you gain a following with a minimum of
marketing effort.

If your blog attracts a large readership, you may want to
consider moving your site. Many people feel that being
hosted by a free blogging web site gives a blog a kind of
amateur flavor that is fine for a new member of the
blogosphere, but is not appropriate for a high-profile
blog. Having your own domain can help you make your
blog feel professional, and finding a company that will
host your domain is not difficult or expensive. Once
your blog takes off, you will probably be able to sell
enough advertising space to be able to afford to buy a
domain and pay for a hosting package, and still have
money left over. However, it does not make sense in
most cases to invest in these glossy luxuries before you
have a sizable readership.

Starting your blog on a free blogging web site is a great
way to build a following before you spend any money
on your blog. If and when your blog becomes popular
and you are ready to take the next step and purchase
your own domain, your readers will follow you to your
new home. The fact that it is possible to use a free blog
host like blogspost, blogger, or eponym as a kind of
incubator for your blog is great news for bloggers
everywhere.

(Word count 459)

PPPPP

Friday, July 2, 2010

Reasons to Blog

Many people are getting into blogging for several
reasons. You might have heard it somewhere recently
but it actually started more than a decade ago from
its mother, the online diary. Back then, these kinds
of diaries are used by people to record and share
accounts of their personal lives. Although blogging
still uses that same concept, it has now evolved into
several categories and usage.

Nowadays, blogging is synonymous to online marketing.
Bloggers not only publish contents reflecting their
moods for the day or sharing what they have done for
the past few weeks but also advertise and create a
sturdy communication with their audience. More so,
through the use of blogging, people are now able to
find an alternative in making money. Blogging is an
excellent opportunity for generating income.

The Blog

Before you even start to create you own blog. It is
necessary to know what blog really is. The term blog
is actually derived from the word Weblog or Web log.
Back in the days, around the late 1990’s, these Web
logs are utilized by users to track updates and
references to other resources online. They served as
journals, which made them useful as a publishing tool
for the user’s stream of consciousness. Of course, the
readers can still comment and share their thoughts on
just abut anything under the sun.

Technically, blogs are also known as CMS or Content
Management Systems. Being a CMS, blogs allow the
writers to easily publish to a specific Web site and
manage the content without the need of having to deal
with the program code. Publishing software also
provides users with a GUI or Graphical User Interface
for easy pointing and clicking of their articles.
Through the use of easy-to-do procedures, you can
perform configuration and set up, which can ease your
job as a blogger since the tool can automatically
organize your published articles the next time you
publish.

The Advantage of Blogging

The main question is; why should you start blogging?
The first thing you need to know is that blogging can
enhance and support your online communications.
However, you must first understand the outcome of your
blog that you desire in order to attain success. The
main reason why you should start blogging, is that it
can be both an excellent outlet for your frustrations
or excitement and profitable at the same time.

It does not mean that if you are not into blogging,
you should not blog. Being in a business, especially
those with dealings on the Internet, requires you to
establish a clientele that are actually interested
with your services. Blogs can do this easily due to
its accessibility and being an excellent medium for
marketing that it is, blogs are essential for
businesses.

More so, if you are handling a business, there is good
chance that your competition is blogging about their
products and services. This is an easy method for you
to examine the competition and what their clients’
preferences are. Additionally, blogs can create strong
customer relationships since your target market can
easily and directly communicate with the authority
within your business.

This kind of opportunity is hard to resist since a
strong customer relationship can eventually lead to
lasting trust to your product and services; hence,
eventual increase in your revenue.